SHAIK MURAD
I help growth happen. 13 years of impact.
26
Businesses
2K+
Designers
5X
Scale
SHAIK MURAD
I help growth happen. 13 years of impact.
26
Businesses
2K+
Designers
5X
Scale
Featured Case Study
Tulip
Achieved 28% more revenue and 12% more customer base in 5 months using innovative storytelling and pricing models.
28%
Revenue
12%
Customers
The Journey
13 years of building, teaching, and growing
Started Design
Began my journey in design, exploring visual and interaction design principles.
First Agency
Co-founded my first design agency, working with early-stage startups.
Design Lead
Led design teams across multiple products, scaling from 0 to millions of users.
Founded Tulip
Built a design agency that grew to serve 26+ clients across industries.
Trained 2000+
Expanded into design education, training designers across 4 countries.
Impact Leader
Focusing on growth design and helping businesses scale through design strategy.
Started Design
Began my journey in design, exploring visual and interaction design principles.
First Agency
Co-founded my first design agency, working with early-stage startups.
Design Lead
Led design teams across multiple products, scaling from 0 to millions of users.
Founded Tulip
Built a design agency that grew to serve 26+ clients across industries.
Trained 2000+
Expanded into design education, training designers across 4 countries.
Impact Leader
Focusing on growth design and helping businesses scale through design strategy.
Businesses
- 1Co-founded 2 profitable companies
- 2Partnered with 26 businesses - startups to MNCs
- 3Helped 8+ businesses scale up to 5X
Designers
- 1Trained 2000+ UX Designers across 4 countries
- 2Positioned 100+ into leadership roles
Books & Frameworks
Methods I've authored and applied worldwide
Business-Driven UX Career Roadmap
Understand how to grow a career by aligning UX with business outcomes.
SPEAR Framework
Set objective, Prepare, Execute, Analyse, Report. A practical model for research.
DATDSDL Design Process
A 7-step UX design process from discovery to launch and beyond.
Blueprint of CX Integration
Bringing CX into organisations where it's seen as "nice to have."
Power of DCMs
Decode complex data into clear, actionable insights.
Business-Driven UX Career Roadmap
Understand how to grow a career by aligning UX with business outcomes.
SPEAR Framework
Set objective, Prepare, Execute, Analyse, Report. A practical model for research.
DATDSDL Design Process
A 7-step UX design process from discovery to launch and beyond.
Blueprint of CX Integration
Bringing CX into organisations where it's seen as "nice to have."
Power of DCMs
Decode complex data into clear, actionable insights.
Recognition
Highlights from the journey
Best Innovator Award
Xperience Wave
For pioneering UX strategies and programs
Top Mentor 2024
ADPList
For guiding designers to career success
Best Speaker 2023
GA2023
For impactful design talks and sessions
Guest Faculty
LetsUpgrade
Contributions to design education
Best Innovator Award
Xperience Wave
Top Mentor 2024
ADPList
Best Speaker 2023
GA2023
Guest Faculty
LetsUpgrade
Real people. Real growth.
Stories from designers I've worked with
Bangalore, India
The Person
"Growth for me isn't about theory. It's about practical systems that deliver results today.
Masters in Industrial Psychology
Certified in UX, Product, Service Design, Leadership
Co-founder: Xperience Wave, Skaeyl
Community building with 2000+ participants
Trusted by Industry Leaders
20+ businesses across startups to MNCs




































Featured Reads
Thoughts on design, growth, and life
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impact together?
Whether you're a designer seeking growth, or a business looking to scale — let's talk.
© 2025 Shaik Murad. All rights reserved.