I'm Shaik Murad,
I help growth happen
I help you break
out of it
Over the past 13 years, I've proven one thing: growth happens when you connect strategy, design, and execution into one system.
Enabling Businesses & Designers to scale
By connecting strategy, deep general design, and practical execution abilities.
Work with me
In the last 13 years, I've
Businesses
- •Co-founded 2 profitable companies
- •Partnered with 26 businesses - from startups to MNCs
- •Helped 8+ businesses scale up to 5X
Designers
- •Trained 2000+ UX Designers across 4 countries
- •Positioned 100+ into leadership roles
Books & Frameworks
I believe in creating systems people can actually use. Here are some of the methods I've authored and applied with designers, trainers, and businesses worldwide
Business-Driven UX Career Roadmap
To help you understand how to grow a career by aligning UX with business outcomes.
SPEAR Framework
Set objective, Prepare, Execute, Analyse, Report. A practical model for research strategy.
DATDSDL Design Process
A 7-step UX design process to move from discovery to launch and beyond
Blueprint of CX Integration
Bringing CX into organisations where it's seen as "nice to have."
Power of DCMs
Models designed to help decode complex data into clear, actionable insights.
Accolades
Xperience Wave - For pioneering UX strategies and programs
For guiding designers to career success
GA2023 - For impactful design talks and sessions
LetsUpgrade - Contributions to design education
"Growth for me isn't all about theory. It's about practical systems that deliver results today"
Masters in Industrial Psychology
Jain, Bangalore
Certified in
User experience, Product ownership, Service design, Leadership, Pedagogy, Entrepreneurship
Co-founder
Xperience Wave, Skaeyl
Community building
With 2000+ participants
Worked with 20+ businesses
Yokogawa
Industrial Automation
Lighthouse Canton
Wealth Management
GetCopayHelp
Patient Financial Assistance
To the New
Servicing Banking, Travel
Credit Saison
NBFC, Loan & Credit Line
Tata Sky
Entertainment
Milaap
Social Crowdfunding
Xperience Wave
Education, Health
Motus
Banking, Vehicle reimbursement
Fortra
Data Security
KredX
Supply chain finance
Westcon-Comstor
Servicing, IT distributor
Let's work together
Whether you're a designer, trainer, or business leader – let's make it happen.
© 2025 Shaik Murad. All rights reserved.