SHAIK MURAD

I help growth happen. 13 years of impact.

26

Businesses

2K+

Designers

5X

Scale

Featured Case Study

Tulip

Achieved 28% more revenue and 12% more customer base in 5 months using innovative storytelling and pricing models.

28%

Revenue

12%

Customers

T

The Journey

13 years of building, teaching, and growing

2011

Started Design

Began my journey in design, exploring visual and interaction design principles.

2015

First Agency

Co-founded my first design agency, working with early-stage startups.

2018

Design Lead

Led design teams across multiple products, scaling from 0 to millions of users.

2020

Founded Tulip

Built a design agency that grew to serve 26+ clients across industries.

2022

Trained 2000+

Expanded into design education, training designers across 4 countries.

NOW

Impact Leader

Focusing on growth design and helping businesses scale through design strategy.

Businesses

  • 1Co-founded 2 profitable companies
  • 2Partnered with 26 businesses - startups to MNCs
  • 3Helped 8+ businesses scale up to 5X

Designers

  • 1Trained 2000+ UX Designers across 4 countries
  • 2Positioned 100+ into leadership roles
Speaking at event

Books & Frameworks

Methods I've authored and applied worldwide

Business-Driven UX Career Roadmap

Business-Driven UX Career Roadmap

Understand how to grow a career by aligning UX with business outcomes.

SPEAR Framework

SPEAR Framework

Set objective, Prepare, Execute, Analyse, Report. A practical model for research.

DATDSDL Design Process

DATDSDL Design Process

A 7-step UX design process from discovery to launch and beyond.

Blueprint of CX Integration

Blueprint of CX Integration

Bringing CX into organisations where it's seen as "nice to have."

Power of DCMs

Power of DCMs

Decode complex data into clear, actionable insights.

Recognition

Highlights from the journey

Best Innovator Award

Best Innovator Award

Xperience Wave

Top Mentor 2024

Top Mentor 2024

ADPList

Best Speaker 2023

Best Speaker 2023

GA2023

Guest Faculty

Guest Faculty

LetsUpgrade

Shaik Murad

Bangalore, India

The Person

"

Growth for me isn't about theory. It's about practical systems that deliver results today.

Masters in Industrial Psychology

Certified in UX, Product, Service Design, Leadership

Co-founder: Xperience Wave, Skaeyl

Community building with 2000+ participants

See my resume →

Trusted by Industry Leaders

20+ businesses across startups to MNCs

Yokogawa logo
Lighthouse Canton logo
GetCopayHelp logo
To the New logo
Credit Saison logo
Tata Sky logo
Yokogawa logo
Lighthouse Canton logo
GetCopayHelp logo
To the New logo
Credit Saison logo
Tata Sky logo
Yokogawa logo
Lighthouse Canton logo
GetCopayHelp logo
To the New logo
Credit Saison logo
Tata Sky logo
Milaap logo
Xperience Wave logo
Motus logo
Fortra logo
KredX logo
Westcon-Comstor logo
Milaap logo
Xperience Wave logo
Motus logo
Fortra logo
KredX logo
Westcon-Comstor logo
Milaap logo
Xperience Wave logo
Motus logo
Fortra logo
KredX logo
Westcon-Comstor logo

Let's Connect

Ready to make
impact together?

Whether you're a designer seeking growth, or a business looking to scale — let's talk.

SM

© 2025 Shaik Murad. All rights reserved.